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The 4 Parts to Getting New Clients
Business pushes ahead. In spite of the craziness we’ve seen this year and the uncertainty we still feel for what’s coming, companies are...


Newer, Better, Cheaper, and Easier
It’s hard to imagine (at least for me), but Relevant Business Development is coming up on its 10th anniversary!?! I started the company...


Goalsetting, Systems, and Automatic Results
You’re only one person and you have a lot to do. Use these 4 keys to level up your goalsetting, systems, productivity, and automatically get


In the Next 6 Months
Six months ago you had goals. How are they going? Do you even remember them? I honestly mean it when I say I hope you achieved, and even...


How Do You Find New Clients?
"How do I find new clients?" is one of the most common questions asked by ad agency owners and biz dev professionals. And here are


Guaranteed Results
It's human nature to want guaranteed results. And if you're buying a sandwich, a car, or a piece of IKEA furniture, it's absolutely...


How Much Should You Charge for Your Service?
I consult for a number of ad agency clients. My primary goal is to deliver what I promise, a pipeline of relevant new business prospects...


Rule #1 of Marketing
Rule #1 of Marketing is "Marketing to Everyone is Marketing to No One." This means that if your target audience is something vague like...


Stop Wasting Money on Bad Marketing
Wouldn't it be nice if every minute and every dollar of your marketing and business development efforts were spent EXCLUSIVELY to reach...


How to Fire Bad Clients
Creating a consistent pipeline of new client leads will give your agency the confidence to fire bad clients who don't value your time or
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